You're not in the car business; you are in the people business! It is a business. If a company has a website for their business, why don’t you? It is called Branding. You have to brand yourself in a way you wish one to see you. Do you set yourself apart from your fellow salespeople? How are you currently connecting with customers? If you're simply relying on your dealership website, take a close look and ask yourself how the car dealership website is helping build relationships between you and your customers. If you are only relying on your own Facebook page for car sales, how are you standing out from everyone else doing the same thing? CSW does not just give you a personal website for car sales; we provide the tools needed to succeed. Tools to capture and keep your own leads instead of losing them to coworkers. If you use the tools we provide, you will sell more cars, it's that simple!
What General Managers Need To Know
When your salesperson succeeds, you and the Car Dealership succeed! Your salespeople are trying to bring more leads and sales to the car dealership. It is a win win for everyone. The hard work of your salesperson’s website brings in credit application after credit application which came from their social websites and or friends of friends that the car dealership would never have because of THEIR hard work. They will be advertising the car dealership’s inventory on their website. They only ask you for an approval to allow the inventory data to be sent to their website. It costs you and the dealership NOTHING. It could however cost you sales or potentially even a salesperson if you don’t get on board. They want to make more money for themselves and their family. They don’t have to be great to start, but they do have to start to be great!
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